Who is this . . .
Hi I’m Bianca, an intern at LOKI! I’m a multidisciplinary designer with a primary focus in graphic design. My studies started in graphics and moved towards multimedia practices including digital art and installations.
As a young designer . . .
I’m looking for experiences that will hone my creative articulation of design while also helping me practice the conceptual thinking developed in an academic context and applying it to actual design work. And I found this experience at LOKI! It was a rare opportunity to think critically about design and discuss social issues within a professional environment, where the ethics and aesthetics of design are both greatly valued.
To me, LOKI . . .
I admire the social involvement of the studio, and how it came up in different conversations and projects. LOKI’s practice shows how design is about embracing diversity, within visual language as well as in the communities and cultures we work with. Design is human and should be created with that in mind, and not for a group of people called “consumers”.
I had a great time working with Kevin and Marie-Noelle, who are really knowledgeable and fun to work with (you will never see Brandon Grotesque the same way again). I learned more about design processes and enjoyed how organic their approach was. I’ve come to see how establishing a cheerful, genuine, communication and working environment means everything, and this challenged preconceived notions about work centred on serious issues of social change.
To me working in design is . . .
Working in design goes beyond owning design software or knowing about Helvetica and Comic Sans. It is about being able to design sensibly for communication with different people and communities. I see good design as requiring a mindful attitude in its practice. In the years to come, I hope to work in creative projects in public artistic spheres, creating media ranging from print, to digital, to installations.